"I Anchor my phone any time I hit the trail or the campsite. I can still use all the great apps for exploring, while I'm out in nature I won't have any distractions on my phone pulling my attention away."
- Camera
- Google Maps
- Mountain Tracker

Rediscover your phone's true purpose with a simple tap. Reclaim your focus without losing your tools.

"Life is better when phones help us do more of what matters, instead of constantly distracting us with things that don't."
A device that temporarily removes distracting apps (and their notifications) from your phone — leaving only the powerful tools you choose.
Now you don't have to take the distractions with you everywhere — leave them behind with the Anchor, and engage with more of what matters.

Physical intent requires physical interaction. Breaking the digital loop by touching grass (and your Anchor).

"I Anchor my phone any time I hit the trail or the campsite. I can still use all the great apps for exploring, while I'm out in nature I won't have any distractions on my phone pulling my attention away."

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Everything you need to know about reclaimed focus and the Anchor system.
A physical device creates a tangible boundary between you and your phone. By physically tapping the Anchor, you are making a conscious, deliberate choice to enter a focused state.
Setting up Anchor is seamless. Simply download the Anchor companion app, follow the on-screen pairing instructions, and tap your device to the back of your iPhone to sync via NFC.
Your pre-sale reservation includes the Anchor physical device, a premium magnetic mount, lifetime access to the Anchor Basic application features, and a 12-month manufacturer warranty.
Anchor is compatible with all iPhone models featuring NFC capabilities (iPhone 7 and newer) and running iOS 16.0 or later. Android support is currently in development.
You have total control. Use the Anchor app to select specific social media, games, or work apps that distract you most. Essential apps like Maps and Phone are never restricted.
We recommend placing Anchor in a separate room from where you work or sleep. The physical distance reinforces the mental separation from your digital distractions.
Don't worry. You can deactivate focus mode through a secondary verification process in the app, though it is designed with a deliberate delay to prevent impulsive usage.
No. Anchor is built on a privacy-first architecture. All app blocking happens locally on your device via iOS Screen Time APIs. We never see, track, or sell your app usage data.
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